Firm wants to bring top talent to Memphis

Small business spotlight for The Memphis Daily News

April 5, 2010

Chris Chotard sees himself as a coach recruiting members to business teams throughout Memphis.

He founded his company, Top Notch, last year to bring the brightest college students to Memphis to spend eight weeks working for some of the most well known mid-level companies in the city.

“Some of the best marketers, best recruiters out there are college football coaches and their staff, or college basketball, and they’re selling very similar things,” Chotard said. “They’re trying to sell the city of Memphis as a place to live for a short period of time and they’re trying to recruit the best talent from cities around the country as well as locally.”

Chotard employs the same tactics to get the best to Memphis. And the mid-size businesses are his bread and butter … (read more)